This self initiated project was an exploration into online worlds and communities. Craiglist's Missed Connections ad space caught my eye with a huge range of expressive and interesting ads that become lost within a hours due to the amount of posts submitted daily.
A "missed connection" is a type of personal advertisement which arises after two people meet but are too shy or otherwise unable to exchange contact details. In this project I apply contemporary editorial design to emphasise the creativity and personality behind the posts.
A "missed connection" is a type of personal advertisement which arises after two people meet but are too shy or otherwise unable to exchange contact details.